Mind-Blowing Statistics that Prove the Value of Texting for Service Brands

For the past few years, there has been a rising trend in the use of texting between companies and their customers.  Texting has become a crucial form of communication and is now a way for companies to distinguish themselves among the less tech-savvy competition.  Here are some statistics that explain why texting could be the single most important tool contributing …

bot failures

10 Best Bot Blunders

From the dawn of time, mankind has speculated what the future will bring. For some time now, no vision of the future has been sans robots. We’ve all imagined a time in the future when cute anthropomorphic robots like R2D2 and BB8 would be a regular part of life or each family would have their own C3PO tending to the …

The Changing Landscape for Enterprise B2C Messaging

Consumers have made it clear: for service interactions, digital messaging is the communication medium of the future. It’s more personal, more convenient, and more comfortable. Consumers already expect customer service interactions to take place in their preferred channels, and service brand leaders are scrambling to develop their strategies. Unfortunately, for many of these brands’ best customers, the strategy is too …